Law Logo Design–How to Build a Creative and a Unique One
A good number of people like to joke about lawyers and their profession. Just do a quick search and you will be shocked by the number of lawyer jokes on the Internet.
Another thing people love to make fun of is the law logo. A law firm will need to have a logo like any other business. You be creative to come up with a great, unique law logo. A logo plays a major role in your business, and this is why you should have a good logo for your firm. To help you get started, here are some tips that will point you in the right direction:
Designing from a single reference point
Exceptional logos are designed from a single reference point. The letter can be one the first initials of the names your business partners. You can try to incorporate several names with the same starting letter in the logo. You can also pick a letter that stands out from the rest. For example, Zane Law makes good use of the letter Z by capitalizing it.
Twisting an old logo
It is okay to pick a sophisticated logo. But the logo can also be something simple as long as it communicates the message. You can pick an old logo and improve it. But make sure your logo is relevant. The logo doesn’t have to have words like “professional lawyer” or “law firm” in it.
The hidden power of your firm name
You can make a unique and a great law logo by using your firm name. Other businesses have used this method and it works great. This is a great way of marketing your brand. A brand helps identify a business from the rest and it is also a good way to create a reputation. The problem is usually how to design it. You can add some icons to the logo, or just use words alone. The key thing is to create a brand that shows confidence and builds trust for your firm.
Using the logo to tell people your job
You can use the law logo to tell people what your business is all about. For a divorce lawyer, you can use a picture of a couple to tell people firm deals with divorce issues. Personal injury attorney can use a crutch or a cast in the logo to tell people you handle personal injury and related cases. A logo is a simple way of telling people what your business is about without having to give a lot of details.
A law logo should communicate to your potential clients. It should communicate outright what you do. It has to provide a sense of professionalism as you don’t want people to think you are an amateur after seeing your logo. You can use the tips above to come up with a unique and business effective law logo.